I didn’t set out to become an entrepreneur.

I spent twenty years climbing the corporate ladder in engineering and manufacturing. Despite facing unfathomable barriers, I ultimately created a successful career but all the while felt quietly restless.

Eventually, that restlessness won.

So I walked away, and with a wild whim and $90,000, I created LANEY & LU from the ground up. I quickly realized it was a 7-figure paradigm-shifting brand exceeding every significant success indicator in the fast casual restaurant segment.

Since then, I’ve signed lengthy leases with shaky hands, made payroll in February, closed a location when it was the right call, and expanded when it required both courage and cash flow discipline.

Today my companies generate millions in revenue, and employ robust teams and an executive leadership structure that keeps us leaning into growth.

Most of the time, it’s far from glamorous. It’s painstakingly operational. And it’s always humbling.

The last 11 years have taught me something I wish more women were told:

If your business grows but you shrink, that isn’t success.

That realization birthed my Wilder philosophy: a sense of knowing that wealth and wellness belong in the same conversation, that margins and meaning can coexist, and that ambition doesn’t require self-abandonment.

I build businesses. I help women build businesses.
And I refuse to let you disappear inside them.
I’m here to create expansion in your life, and freedom in your business.